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Street cred: how Cred's Kunal Shah might help Meta’s Zuckerberg realize his dream of a super-app

Livemint·June 25, 2026

The Cred founder achieved success using a strategy that leveraged exclusivity. But in his new role as WhatsApp’s global chief, if Meta’s goal is to turn the platform into a super-app, he may need to do the exact opposite—focus on the middle of the pyramid.

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